John Frieda's Violet Crush, the UK's No.1 hair care brand, introduces a specialised hair treatment that helps keep blonde hair at its best.
Violet Crush is a range designed to restore and enhance the shine and tone of blonde hair, eliminating brassiness without damage. Its peroxide and ammonia free formula is suitable for daily use without fear of drying out your hair. Violet Crush deposits ground violet pigments into the hair without over-pigmenting, gradually neutralising unwanted warm tones, providing a more neutral, cooler or ashy tone. With their combination of high quality ingredients, such as nourishing oils and moisturising conditioners, these products leave hair soft, silky and full of vitality.
- Shampoo Intensive Violet Crush: reduces yellow and copper tones to keep blonde hair shiny from the first use. The violet and blue pigments with which it has been formulated instantly transform the shade of blonde, even the most rebellious copper tones. Its formula does not contain peroxide or ammonia and can therefore be used on all hair types.
- Shampoo Violet Crush: prevents colour loss in blonde hair and restores colour to blonde hair. Can also be used on natural blonde hair to cool the tone and restore shine.
- Conditioner Violet Crush: helps to achieve a vibrant, luminous blonde, restores and moisturises, leaving it revitalised and soft.