Lendan Cosmetics launches a new line of hair rituals

Lendan Cosmetics expands its Terra line with two new ranges: Smooth & Repair, with natural origin vegan formulas

10 of April of 2026
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Lendam extends its range Terra
Lendam extends its range Terra

Lendan Cosmetics increases  its Terra line with two new ranges: Smooth & Repair. Terra represents a new way of understanding beauty, from a point of view respectful of the environment and the future. Terra's products are made with carefully selected natural origin ingredients and produced with renewable energy and with packaging that transforms its waste into new opportunities.

Smooth Japanese Spirit 

Lendan Cosmetics presents Smooth, a hair range that fuses the precision of cosmetic science with the Japanese philosophy of delicate and conscious care. Its formulas enriched with Hydrolyzed Keratin, Silk Protein and Plant stem cells and act deeply to nourish, strengthen and restore a silky shine to the hair. It is responsible for reducing and treating frizz, straightens without weighing down and leaves a shiny, light and healthy straightness. 

Contains plant stem cells that strengthen the hair structure from the root and promote epidermal renewal of the scalp and protect the area. Helps maintain a strong hair structure and a denser and more resistant appearance against stress and aging. 

Hydrolyzed keratin provides amino acids, among which cystine stands out, a key component in the natural resistance and architecture of keratin. It selectively absorbs in the most damaged areas and penetrates the hair fiber to strengthen it from within, to reduce breakage, control frizz, and visibly improve hair structure. 

It also contains silk protein, tsubaki oil, which improves hair elasticity and firmness, and bamboo extract, which is antioxidant and energizing. 

The range is composed of the following products:

  • Smooth Shampoo - Shiny Straight Shampoo: shampoo for straight hair, which gently cleanses, moisturizes, reduces frizz and facilitates styling. It is formulated with hydrolyzed keratin, silk protein and plant stem cells. 
  • Smooth Mask - Revitalizing Mask: intensive mask that restores softness, shine and strength to hair. It is enriched with hydrolyzed keratin, silk protein, plant stem cells and Japanese camellia oil. 
  • Smooth Lamellar Cream - Sealing Cream: advanced finishing treatment that seals the hair fiber and controls hair frizz, providing a mirror-effect shine. It also contains hydrolyzed keratin, silk protein, plant stem cells, Japanese camellia oil and bamboo.

Repair Dominican Spirit

Repair is born in the heart of the Caribbean and is a range inspired by the vitality of the richness of the Dominican Republic and its connection with natural regeneration rituals. Its star ingredient is the combination of plants that form Mamajuana, which merge with a synergy of tropical natural active ingredients that restores hair's strength and elasticity from within. 

Enveloping texture, warm aroma, and immediate sensation of deep nourishment. Each application awakens the hair fiber, repairing damage, sealing hydration, and restoring natural shine. 

Contains coconut, which nourishes and repairs from within, banana, which hydrates and revitalizes the hair, yucca, which strengthens the fiber and improves elasticity, avocado, which provides shine and flexibility, and finally mamajuana, which provides a refreshing, energizing and antioxidant touch to the hair. 

The range is composed of: 

  • Repair Shampoo - Repairing Shampoo: repairing and nourishing shampoo for damaged hair. Enriched with coconut milk, yuka and banana, 
  • Repair Mask - Repairing Mask: nourishing mask formulated to deeply repair and strengthen damaged hair thanks to its combination of banana, coconut oil and avocado. It offers intensive care that protects and revitalizes the hair fiber. 
  • Repair Hair Infusion - Repairing Lotion: repairing and intensive lotion that deeply nourishes and repairs hair. Based on Dominican Mamajuana, this formula fuses extracts of natural roots and barks to provide strength, vitality and shine from root to tip.