ShapeUp Stick, the new stick applicator from international beauty packaging manufacturer and supplier Quadpack, aims to take brand personalisation to new levels. Thanks to a uniquely designed plate, this 12.5ml stick dispenses high-viscosity formulas in any shape: a logo, a symbol or any geometric pattern that adds meaning and articulates the brand story. ShapeUp Stick adds brand value and builds customer loyalty like no other product can. Using this packaging is in itself an optimistic mood booster, in line with beautytainment and beauty dopamine trends.
It is an airtight solution for skin care products and make-up formulas, so it prevents the product from drying out. Offering a fresh experience with every use, the product twists out and dispenses in a customised shape, which can be picked up by swiping or stamping; ideal for creating content on TikTok.
ShapeUp Stick offers users a great and practical experience with its eco-friendly design. It is easy to refill and recycle and is available with recycled content. It is a fully mono-material, PP container, and both the cap and base can be post-consumer recycled PP. Quadpack's Positive-Impact Packaging (PIP) rating system, based on life-cycle assessments, gives ShapeUp an 'Advanced' level of sustainability.
It is also versatile: ShapeUp Stick can be used with moisturiser, foundation, blusher, highlighter and many other formulas.
Patent pending.