LipoTrue Has announced in the day of today that will begin a new and ambitious phase in the Italian market, attending directly to these customers. Until this moment, LipoTrue served to the Italian market through the distributor Prodotti Giani, that helped in the growth and the introduction of LipoTrue like company and his wallet of active ingredients.
Italy is a market with a rooted tradition and passion by the cosmetics of high quality. When turning into direct providers in Italy, Liprotue will be able to supply active ingredients of avant-garde and innovative solutions directly to the manufacturers and professionals of the sector in the country. This direct links will allow to LipoTrue comprise at first hand the specific needs of the Italian customers and work in narrow collaboration to develop exceptional products.
This strategic action supposes an important milestone for LipoTrue, reaffirming his position like young company, dynamic and ambitious. The exponential growth of LipoTrue in the last years is testimony of his inquebrantable dedication and commitment with the excellence.
From the company, want to appreciate the work of the commercial representative Francesco Porrini that ensure that will turn into a valuable resource for the customers. "This fruitful cooperation with the Italian customers will help to LipoTrue to be followed providing concepts and innovative ideas to the Italian market in the next years", has affirmed Francesco.
This new way allows to Lipotrue reinforce even more his presence in the cosmetic industry and offer solutions of avant-garde to the professionals of the sector.