Barcelona Perfume Day is a professional mid-morning session dedicated to exploring the universe of perfume from a scientific, cultural, and creative view.
The meeting aims to disseminate knowledge about perfumery, the contemporary trends of the sector, and the sense of smell as a tool for perception, emotion, and communication. Aimed exclusively at professional audiences, the program is structured through informative presentations given by leading experts in fields such as sustainability, neuroscience, and the science of smell.
Throughout the day, emblematic raw materials will be addressed, analyzed from their origin, impact, and creative potential. There will also be reflection on creativity as an essential process in the formulation of fragrances. The event will feature the participation of perfumers of renowned prestige, fostering the exchange of ideas, inspiration, and critical thinking around the present and future of current perfumery.
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