After the openings in Barcelona, Valencia, and Madrid, Bilbao will be the next city where Saigu Cosmetics lands, and it will do so with a pop-up that follows the trail of those it has already launched in the last two years in other parts of the peninsula: bringing a little piece of the Mediterranean there.
From next April 16 until the end of July (with public opening hours from Monday to Saturday from 10h to 20:30h), the cosmetics and makeup brand opens its first physical point of sale in the capital of Bizkaia inspired, as is already a hallmark of the brand, by the Mediterranean. For Saigu, the sea that saw it born -the project has its roots in Menorca- is a source of inspiration that permeates its products, its way of interpreting beauty and, of course, its spaces, which, with every detail (light, natural textures, luminous colors…), recreate that essence.
One of the objectives of Saigu's retail expansion is to offer an experience as personalized as possible; those who visit the new pop-up in the north will have a unique opportunity to experience makeup firsthand. They will be able to enjoy self-makeup workshops, personalized colorimetry sessions to discover their ideal shades, makeup services and totally personalized recommendations, and other surprises: dynamics, gifts, and exclusive opportunities designed to make the shopping experience even more special.
The opening coincides with the launch of the new makeup collection from Saigu: Mediterranean Glow; and, in addition to having some of the brand's bestsellers available, they will be able to discover and experiment with the novelties of this collection. Mediterranean Glow is an invitation full of light, to enjoy, no matter where we are or what the date is, summer in all its essence.