Thomas Schwulera has been appointed as the new Vice President for Zalando Beauty. Schwulera joins Zalando Beauty after his career at L'Oréal. At the French company, for the past 10 years he has held senior positions in European markets and at the global headquarters in Paris.
Zalando Beauty's new vice president has extensive experience in digital transformation and e-commerce, as well as in the management and development of premium beauty brands.
Thomas Schwulera's main objective is to drive the expansion of Zalando's beauty offering throughout Europe with a curated selection, emphasizing technology-driven and guided hyper-personalization, and engaging formats and content.
Some of the brands present on Zalando are: COSRX, TIRTIR, Dr. Jart+ or The Ordinary, Lancôme, Khiels or Estée Lauder.