'FOREO' turns back to El Corte Inglés de la Castellana with its 'flagship' expanded

The 'flagship' of the Swedish brand has or total of 20 million visitors to the year

Editorial
22 of November of 2022
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FOREO returns to El Corte Inglés de la Castellana
FOREO returns to El Corte Inglés de la Castellana

'FOREO' Is in luck and is that the brand leader of the techbeauty has reopened the greater physical shop of Spain. This superfície of more than 20m2 finds in El Corte Inglés of the Castellana, in the Madrilenian capital, special for offering diagnostics of the skin and also make treatments premium in which it was the first private cabin in Spain.

This space has turned into a reference in the world of the retail, since as it indicates the Swedish brand in its press release, has a total of 20 million annual visitors. One of the main novelties in his turn, is that the space now is of 25m2, when previously it had the half of superfície. Here, the customers will be able to enjoy of treatments and, skilled protocols, created specifically for this space.

Guillermo Martín-Ambrosio, director of development of business of FOREO has showed satisfied by the turn of FOREO to El Corte Inglés of the Castellana: "In FOREO follow betting by the physical point of sale, to transmit as it marks the profits of our products. For this have developed a concept of physical shop in which the technologies and the services obtain prominence; no longer it is merely an exhibition of product, but it turns into a space for the interaction between mark and customer, through the experience inmersiva."