'Eurofragance', the company of scents with headquarters in Barcelona, presented to the visitors in the Beautyworld Middle East celebrated the past month of November in what it had converted his project 'ArtLab Gallery'. In this space exposed a series of born works between the collaboration of perfumers and artists.
In the fair leader for cosmetics, products of beauty and health of centre orient that it received to almost 30.000 professionals of the industry, 'Eurofragance' presented 'ArtLab Gallery' to the assistants and visitors that attended to the appointment. In this initiative, 'Eurofragance' wants to present the creation of perfumes like a way to create art and stands out it like some surroundings to board contact and a space for the socialisation.
In the press release of the perfumery house, in this 'ArtLab Gallery', 'Eurofragance' has decided to look for inspiration in the artistic collaboration between young women artists and perfumers from among 17 and 21 years of Dubai with six creators of perfumes of the company of French origin. Fruit of this, have been born five artistic creations that have joined the visual arts and the design of perfumes.
So much the youngsters like the most veteran creators have worked of the hand, sharing each one his point of view, nourishing and taking advantage of mutually so much of the experience as of the creativity of the young. Thanks to this, the perfumers have been able to listen to the voices of the youngest that have offered them different ideas, disruptive by means of a juvenile perspective. With this action, 'Eurofragance' has wanted to remark his commitment with the young talents and with the women: "Eurofragance has supported the culture in his multiple forms and has taken care always his contribution to the local communities. Therefore, the decision to present his last creations of scents in a gallery is in perfect consonance with the spirit of the company. But the most important is that Eurofragance wishes to show his support to the young emergent artists. The possibility to give visibility to these creative women, all students in the Arab Emirates Joined in the actuality, is a form more in which Eurofragance honours the bonds that join him with this region that so much has contributed to the company along the years ", has stood out the company in his press release.
The five scents present in shape of fine perfumery, personal care and environmental applications.