Steve Guo joins Firmenich as 'Fine Fragrance Perfumer'

This appointment has been made effective in the Firmenich division in China

31 of March of 2023
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Steve Guo Firmenich
Steve Guo Firmenich

Firmenich, the world’s largest privately-owned fragrance and taste company, proudly welcomes Steve Guo as Perfumer to its Fine Fragrance team in China. Steve brings with him a deep understanding of Eastern and Western cultures and habits, together with a strong, prize-winning background in fine fragrance and a number of signature scents to his name.

With over nine years of experience in the industry, Steve Guo was born in Beijing and moved to France to pursue a bachelor’s degree in Chemistry at the University of Strasbourg and a master’s degree in Engineering of Cosmetic, Flavors and Fragrances at the University of Montpellier. He trained in Grasse then moved to Paris, staying for three years working as a perfumer, and relocated back to China in 2021 before joining the Firmenich Fine Fragrance atelier in Shanghai in 2023

“In our continuing efforts to elevate creativity in the perfume industry, we are very happy to welcome such a talented perfumer to our Firmenich Fine Fragrance team in our Shanghai atelier,” said Jerry Vittoria, Senior Vice President, Fine Fragrance. “Steve’s knowledge and insights on the perfumery market in China, the highest growing region in terms of rising local brands, will give added value to our clients. It will also reinforce our pioneering leadership in this market, since we opened our Fine Fragrance atelier in Shanghai in 2019.”

Steve describes his creative process as an opportunity to travel in a world of illusions and is fascinated by where is imagination can lead. “It is such an honor for me to join the roster of exceptional perfumers at Firmenich and take part in fulfilling the company’s creative vision,” he said on this new appointment. “Firmenich is known for its industry-leading palette of ingredients and I am very excited to explore all these new possibilities in fragrance creation.”