So alone some days after confirming the agreement that will allow to Estée Lauder incorporate to his wallet the manufacture, distribution and commercialisation of 'Balmain Beauty', the conglomerate of French luxury announces that the Global General Manager of the line of beauty of Balmain will be Nathalie Berger Duquene.
Guillaume Jesel, the president of Global Brands of the group Tom Ford, has praised the election of Berger like GGM: "With more than 20 years of experience in the marketing of the beauty of luxury, think that is ideal for the position and will help us to contribute a new point of view in the signature of luxury, 'Balmain Beauty', in the market".
The recently General Global elected Manager of 'Balmain Beauty' forms part of the group Estée Lauder from June of 2019, like vice-president, General Manager of Tom Ford Beauty and Kilian Paris for EMEA. Previously, Duquene has worked for Guerlain, in the group L'Oreal and also for Armani.
The mission of Duquene, as it has exposed Estée Lauder in his press release, ands lead to the team in strategic subjects before the launching of 'Balmain Beauty', that will be in 2024.